Job Description

Job Description

  • Manage Google Adwords Campaigns to improve Return on Investment and generate reports
  • Develop performance metrics to provide recommendations and continually revise campaign strategy
  • Understand data and arrive at decisions based on Web Analytics data and generate reports
  • Integrate SEM campaigns, including both Paid Search (Pay-Per-Click), Search Engine Optimization (SEO), Social Media and other paid/non-paid mediums
  • Manage Search Engine Optimization for a few products and generate reports
  • Engage in all facets of search engine marketing (SEM) campaigns, including initial planning, implementation, monitoring, optimization, analysis and reporting

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