Digital Marketing Executive

This role is for one of the Weekday's clients

Min Experience: 2 years

Location: Bengaluru

JobType: full-time

The Digital Marketing Executive will be responsible for executing and optimizing data-driven digital marketing initiatives to drive lead generation and customer engagement for SaaS offerings. This role is ideal for a hands-on marketer with experience in paid media, email marketing, and social media management within a B2B environment.

Requirements

Key Responsibilities

• Plan, execute, and optimize paid campaigns across LinkedIn Ads and Google Ads to generate high-quality leads and product demo requests.
• Design and manage targeted email campaigns for lead nurturing, user onboarding, product updates, and event promotions.
• Manage professional social media channels, including LinkedIn and Twitter, ensuring consistent posting and meaningful audience engagement.
• M...