Job Description
Key Responsibilities:
- Develop and implement end-to-end digital marketing strategies aligned with business goals.
- Manage SEO/SEM efforts to drive organic traffic and improve search engine visibility.
- Plan and execute paid marketing campaigns including Google Ads, social media ads, and other PPC channels.
- Create and manage engaging content across social media platforms to increase brand engagement and community building.
- Lead email marketing campaigns including segmentation, automation, content creation, and A/B testing for improved performance.
- Collaborate with content creators and designers to develop SEO-friendly content aligned with brand messaging.
- Monitor digital marketing performance using analytics tools like Google Analytics and provide actionable insights.
- Optimize marketing spend by managing digital advertising budgets and analyzing ROI for each campaign.
- Stay updated with the late...
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