Job Description
The Media Specialist is responsible for channel planning, setting up, implementing, optimizing, monitoring, and reporting on media campaigns. This role requires ensuring media requirements are delivered in a timely manner by closely coordinating with other discipline partners. The specialist will be the key media operator and will work closely with the Media Director in developing and recommending the appropriate KPI settings for assigned brands.
Business Leadership
- Manage day-to-day operations for assigned brands, including developing channel strategies, media recommendations, platform execution details, and budget management.
- Make sound decisions in media planning, buying, and Digital PR engagements that prioritize quality and value for the client’s investments.
Operational Efficiencies
- Make inform...
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