Job Description
The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both online methods to gain new customers.
Responsibilities
- Own Digital Performance & Lead Generation for All Brands
- Lead the Digital Strategy for Each Brand
- SEO Ownership (Technical + Content + Local SEO)
- Landing Page & CRO (Conversion Rate Optimisation)
- Data, Tracking & Attribution
- Experimentation & Digital Innovation DIGITAL MANAGER
- Weekly, Monthly & Quarterly Performance Reporting
- Partner with Brand Managers, Copy Team & CMEs
- Own Digital Budget Efficiency
- Build Digital Capability & Guardrails
KRA: 1. Deliver required digital MQL at target CAC 2. Improve digital effectiveness (CTR, CVR, lead quality) 3. Strengthen digital foundations (SEO...
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