Dir., Marketing numérique

Description

Support and lead the development, delivery, and evaluation of digital, onsite content marketing service offering across all lines of business. The Manager, Digital Marketing is a key subject matter expert that helps drive the strategic and operating model agenda of the overall team specific to TD's digital content marketing strategy and key distribution channels across SEO and Onsite (TD's Public Sites).

Responsibilities

• Responsible for leading and supporting SEO, digital content governance, processes and execution onsite, from a centralized role, supporting all Lines of Business in partnership with the Digital Performance Marketing teams, Digital Channels and Digital Customer Experience Teams.
• Develop strategy for SEO & content across the holistic customer digital journey
• Measure and report on the impact of SEO & content for the organization
• Conduct research and analysis on innovative ways to do content, new co...