Direct Response Copywriter

We sell problem-solving consumer products (home & kitchen gadgets, utility products, everyday tools) using direct-response video ads, mainly on YouTube.

We're looking for a Direct Response Copywriter to write hooks and video scripts inside a performance-driven eCommerce system.

This is not a brand, SEO, or lifestyle copy role.

This is conversion-focused copy, written to be tested, iterated, and scaled.

What you'll be writing

• Hooks that stop the scroll.
• Short and long-form video scripts.
• Variations of proven messages and structures.

You'll work inside existing frameworks (storytelling, first-person discovery, problem → mechanism → solution).

If something works, we scale it. If it doesn't, we move on.

What we're looking for

You're a good fit if you:

• Think in structures before words
• Like frameworks, rules, and constraints
• Understand (or want to understand deeply) w...