Direct Response Creative Strategist

Overview

We’re Lonvera — a fast-growing DTC supplement brand in the health and wellness space. We’re looking for a Creative Strategist who can ideate, research, and deliver 15–25 high-performing Meta ad concepts per week across multiple products and customer avatars. If you live and breathe direct response marketing, obsess over scroll-stopping ideas, and know how to turn raw market insights into thumb-stopping UGC-style ads — we want to talk.

Generate 15–25 fresh ad concepts weekly tailored for Meta (Facebook & Instagram). Write direct response copy and creative briefs with strong hooks, pacing, and structure. Conduct market research to uncover customer pain points, desires, and objections. Create ad concepts for different stages of the funnel — cold, warm, and hot traffic. Source content from UGC creators across platforms like TikTok, Instagram, and UGC marketplaces. Analyze performance and iterate on ad creative to improve conversions. Work across multiple prod...