Job Description
Role Overview
CTG Group is seeking a Director of E-Commerce to lead brand, campaign, and communications strategy across three companies: CTG, Giftcraft, and Malinda.
The Director of E-commerce is responsible for driving the overall strategy, performance, and growth of the company’s online business. This role owns the end-to-end digital commerce experience—from customer acquisition and conversion to retention and lifetime value—while managing the e-commerce P&L. This role serves as a key strategic partner to senior leadership, translating business objectives into scalable e-commerce initiatives and ensuring alignment across channels, platforms, and teams.
Key Responsibilities
- Define and implement e-commerce strategy for third party B2B wholesale platforms and B2C marketplaces such as Amazon, Wayfair, and Walmart
- Identify market trends, new product launches/innovations, and stay up to date on trends in the ...
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