Job Description
Director of Sales & Marketing Location:
- Remote (U.S. preferred) — Travel Required Company: Archetype Infrastructure Solutions About Us Archetype Infrastructure Solutions is a fast-growing firm specializing in telecommunications and structured cabling solutions .
- We deliver mission-critical infrastructure to support modern businesses and organizations in construction, utilities, and civil engineering.
Our services include:
- Fiber Optic Services — Splicing, termination, testing, and maintenance.
- Low Voltage Cabling — Structured cabling, Cat5e/6/6a, and backbone solutions.
- Distributed Antenna Systems (DAS) — Enhanced wireless coverage and network expansion.
- Wi-Fi & Network Solutions — Installation and optimization of wireless networks.
- Data Center & Server Room Infrastructure — Rack and cabinet installations, power management, and cooling solutions.
- We are building a reputation for reliability, innovation, and results, and we’re now ready to scale.
- The Opportunity We are seeking a Director of Sales & Marketing to take full ownership of our growth strategy.
- This leader will design and execute the go-to-market plan, expand brand visibility, and generate inbound client interest — all while enjoying the flexibility of a remote role with the excitement of in-person travel for client engagement, networking, and industry events .
- Key Responsibilities Sales Leadership Develop and execute a sales strategy targeting mid-market and enterprise clients across telecom, data infrastructure, and construction.
Own the full sales cycle:
- prospecting, pitching, negotiating, and closing.
- Build and manage a pipeline of qualified opportunities.
- Over time, hire and mentor a small team of sales/business development professionals.
- Marketing & Growth Launch marketing campaigns that clearly communicate our telecom and infrastructure solutions.
- Build case studies and client success stories that highlight our fiber, cabling, DAS, Wi-Fi, and data center expertise.
- Manage online presence (LinkedIn, SEO, website) to ensure Archetype is discoverable and trusted.
- Explore partnerships, industry events, and PR opportunities to position Archetype as a leader in telecom and cabling solutions.
- Strategy & Reporting Partner with company leadership to define growth targets and priorities.
- Establish KPIs for sales and marketing performance and provide regular reports.
- Identify new markets, verticals, and opportunities for expansion.
- Qualifications 5–10 years of experience in B2B sales, business development, or marketing, ideally in telecommunications, infrastructure, or industrial services .
- Proven track record of building and closing pipelines from scratch.
- Strong understanding of digital marketing and inbound lead generation .
- Entrepreneurial, hands-on, and comfortable working in a growing company environment.
- Exceptional communication and relationship-building skills.
- Willingness to travel regularly for client meetings, conferences, and industry events.
Bonus:
- Existing network of telecom, construction, or IT infrastructure contacts.
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