Job Description
Job Description
- Lead and execute the hotel's digital commercial strategy to increase online visibility, traffic, and bookings.
- Optimize revenue via branded websites, OTA channels, and global distribution platforms.
- Identify new digital revenue opportunities and partnerships.
- Analyze performance KPIs (traffic, conversion, revenue, ROAS, CPA) and deliver monthly reports.
- Work with internal and external stakeholders to drive digital campaigns tied to commercial goals.
- Manage and enhance the hotel's website content, positioning, visual standards, and user journey.
- Conduct regular website audits to ensure accuracy, brand compliance, and optimization.
- Coordinate content creation including copywriting, visuals, and landing pages.
- Ensure special offers, pricing, imagery, and experiences remain updated and conversion driven.
- Lead social media strategy and execution for Sofitel Dubai Downtown.
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