Job Description
E-commerce Manager (Webstore Growth Lead)
Own the end-to-end performance of our Webstore websites, including conversion rate, AOV, and customer retention
Strategically optimize user journeys across homepage, PDP, cart, and checkout to improve CVR and reduce drop-off
Lead A/B testing and implement CRO best practices based on data insights
Develop and execute the e-commerce growth roadmap, including promotional calendar, new product launches, bundling strategies, and loyalty initiatives
Collaborate with marketing, creative, and product teams to align on campaigns that drive traffic and revenue
Analyze performance across traffic sources (Meta, Google, CRM, Affiliates) and identify high-impact growth levers
Manage the Webstore ecosystem, including 3rd-party apps and custom features (e.g., subscriptions, upsells, cross-sells, localization)
Lead platform enhancements in collaboration with developers and designers
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