Job Description

E-Commerce Merchandising Advisor

Role description: With 90% of the orders at TVH transacted via E-commerce, there is an increasing importance to build the right capabilities to boost the website performance. As a CMS e-commerce professional (merchandiser), you'll bring content strategies to life by executing them into content landing pages and content flows. Working with tools like the CMS (Drupal), you will ensure content assets are built with precision, meet brand standards, and are delivered on schedule. You’ll provide tactical input to build the right content pages taking into account UX best practices. 

Summary: We are looking for a detail-oriented and proactive E-Commerce Merchandising Advisor to take the ownership of the created ecommerce content library, monitoring the consistency and ensuring all rules are respected. You will maintain the content pages and optimize or update them when and where needed. In this role, you will work closely together with CoE Merchandising, regional marketers, designers, and cross-functional teams to ensure high-quality and timely delivery of campaign materials.

Key responsibilities:

  • Support landing pages & content flows rollouts by coordinating asset delivery and approvals with internal stakeholders.

  • You work closely with the E-commerce marketing specialist and the e-commerce merchandising expert to plan, launch, and optimize content strategies across the e-commerce platform.

  • Together with CoE Merchandising and the e-commerce marketing specialists act as the merchandising ambassadors. 

  • Ensure all content assets follow brand, layout, and technical guidelines, next to general roles and responsibilities. 

  • Identify and suggest improvements in content processes, templates, or delivery workflows.

    • Requirements:

  • Up to 5 years of experience in digital marketing execution or content operations.

  • Must have hands-on experience with a CMS (e.g., WordPress, Drupal, Sitecore, AEM, Shopify).

  • Understanding of campaign workflows, UTM tagging, and brand consistency practices.

  • Strong attention to detail and organizational skills (orchestration & coordination with global colleagues)

  • Excellent project management skills with a focus on finishing tasks on deadlines. 

  • Comfortable working with global teams and meeting cross-functional deadlines.

    • Preferred Skills:

  • Experience with CMS platforms such as for example salesforce, drupal, and marketing automation platforms such as for example selligent.

  • Familiarity with responsive layout basics and content asset workflows.

  • Interest in optimizing recurring tasks and improving campaign efficiency.

  • Basic knowledge of HTML/CSS for editing, or the willingness to learn.

  • Familiarity with project management tools (e.g., Jira, Trello, Asana).

  • Exposure to A/B testing or basic analytics is a plus.

    • Competencies:

  • Communicative

  • Opportunistic mindset

  • Methodological approach

  • An eye for detail

  • Proactive, taking initiative

  • Analytical mindset

  • Inquisitive

  • Problem solver

  • Adaptive & fast learner

  • Able to cope with change

  • Taking ownership of his/her work

  • Decisive

  • Open to learn new things

    • Educational qualifications:

  • Bachelor’s degree in Marketing, Mass Communication, Digital Media, Business Administration, or a related field.

    • ABOUT TVH

    TVH is a parts specialist for quality parts and accessories for material handling, industrial vehicles, and construction and agricultural equipment. Working at TVH is opting for a company that excels as an international market leader and is well-known for its unstoppable craving for innovation.

    WHAT’S IN IT FOR YOU

    - A family atmosphere , people-centric culture, where your emotional and physical well-being matters. 

    - A company of great colleagues with a global mindset, where you feel welcomed from day one.

    - A competitive salary , medical insurance for family , retirement benefits

    - Flexible working hours and a healthy work – life balance

    - Hybrid work schedule

    - internal career opportunities, professional development, including access to LinkedIn Learning and many in-house/external training courses

    PEOPLE ARE AT OUR HEART

    TVH is a global business with a family atmosphere, where people are at the center. We value clarity, mutual respect, kindness and open communication. Our people are down-to-earth, easy to work and engage with. We welcome differences and celebrate new ideas.

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