Email Lifecycle Marketing Manager

Overview

QIMA is transforming its marketing organization into a modern, high-performing growth engine, with performance marketing, data, and scalability at its core. We are hiring our new Email Lifecycle Marketing Manager to transform, optimize, and scale QIMA’s global email marketing engine across every stage of the customer journey. This is a hands-on role stepping in to architect, build, launch, and continuously refine high‑impact lifecycle, nurturing, ABM, and tactical email programs—while also defining the strategy, frameworks, and long‑term vision for lifecycle marketing at QIMA.

Key Responsibilities

• Build and scale QIMA’s email and lifecycle marketing function in-house
• Own A/B testing, continuous optimization for Group and Divisional email marketing programs
• Design end-to-end lifecycle journeys from lead to customer expansion
• Define scalable lifecycle frameworks, playbooks, and standards as the foundation for...