Job Description
At Timup, we are partnering with a fast-growing DTC beauty & wellness brand generating ~$10M ARR, with ambitious plans to reach $20M ARR by 2026.
Email Marketing, CRM, and Lifecycle are core levers for revenue and retention, and we are looking for a senior leader who can take full ownership of these channels and turn them into one of the company’s main growth engines.
Own Email, SMS, Lifecycle, and CRM revenue, end-to-end.
Plan and execute all campaign, promotional, seasonal, and sales communications.
Build and optimize high-impact flows tied to product usage, replenishment, and repeat purchase behavior.
Define and implement the testing roadmap across campaigns and flows (offers, timing, frequency, content).
5+ years owning Email Marketing and CRM for beauty or consumable DTC brands.
~ Deep understanding of beauty customer behavior, education, and repurchase cycles.
~ Measurable contribution of Email/CRM to revenue.
Strong campaign ...
Email Marketing, CRM, and Lifecycle are core levers for revenue and retention, and we are looking for a senior leader who can take full ownership of these channels and turn them into one of the company’s main growth engines.
Own Email, SMS, Lifecycle, and CRM revenue, end-to-end.
Plan and execute all campaign, promotional, seasonal, and sales communications.
Build and optimize high-impact flows tied to product usage, replenishment, and repeat purchase behavior.
Define and implement the testing roadmap across campaigns and flows (offers, timing, frequency, content).
5+ years owning Email Marketing and CRM for beauty or consumable DTC brands.
~ Deep understanding of beauty customer behavior, education, and repurchase cycles.
~ Measurable contribution of Email/CRM to revenue.
Strong campaign ...
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