Job Description

Responsibilities

  • Help in the strategy for and execute all local paid online acquisition efforts including:
    • Facebook, Twitter, Instagram ads, Tik Tok, LinkedIn
    • Search engine marketing (SEM), Search Engine Optimisation (SEO)
    • Google Display Network (GDN) and other Banner ads
    • Affiliates
  • Collect data and track the performance of all marketing activities and channels against set KPIs (CPI, CPO, CPA, PPC etc.)
  • Manage day to day workflow and setup for projects and campaigns across platforms
  • Regularly provide analysis on performance against forecasts and making adjustments as necessary to fulfil the set objectives
  • Serving clients for tasks such as performance media briefing, strategy planning, budget allocation, campaign analyses and quarterly business reviews
  • Spearheading relations with account team working on common accounts to ensure alignment with clients
  • Ab...

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