Field Marketing Manager

The Field Marketing Manager (FMM) is responsible for building the local face of the global Red Bull brand, highlighting local relevance while aligning with global and national strategies and priorities in their region. You will build strong local networks that include opinion leaders and key influencers both online (social media) and offline. You will create and implement marketing initiatives across Red Bull’s four key pillars of the marketing mix (Student Marketing & Sampling Programs, Sports, Culture and Communications). This role also works cross-collaboratively alongside the On and Off Premise sales teams, to support business opportunities, commercial impact, and reaching consumers by increasing physical availability of Red Bull. Further, the Field Marketing Manager will sit on the regional Commercial Leadership Team for their business unit, playing an integral part in both sales and marketing impact through the year.

STRATEGIC DIRECTION AND RIGHTNESS OF BRAND PRIOR...