Job Description
Key Responsibilities:
- Develop and implement comprehensive SEO strategies to improve organic search rankings and drive targeted traffic
- Conduct in-depth keyword research and integrate high-potential keywords into website content, meta tags, and headers
- Perform SEO audits to identify technical issues and recommend on-site optimization improvements
- Collaborate with content creators to develop SEO-friendly content aligned with keyword strategies
- Manage off-site SEO initiatives, including link-building campaigns and partnerships, to enhance domain authority
- Monitor and analyze website traffic, search engine rankings, and user behavior using SEO and analytics tools
- Stay current with search engine algorithm updates, industry trends, and SEO best practices, adapting strategies accordingly
- Provide regular performance reports, insights, and actionable recommendations to marketing teams and senior management
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