Job Description
Roles and Responsibilities
Work experience – years + Strong leadership skills and ability to manage a team effectively
In-depth knowledge of website development and design principles, as well as website analytics and SEO best practices
Industry – preferably from an SEO and website agency who has worked on BFSI clients or website Head from BFSI/ fintech/ E-comm
The SEO Head is responsible for developing and executing effective search engine optimization strategies to drive organic traffic to the company's website. They must have a deep understanding of search engine algorithms, keyword research, on-page optimization, and link building. The SEO Head should be highly analytical, able to measure and report on the success of SEO campaigns, and identify opportunities for improvement. They must stay up-to-date on the latest trends and best practices in SEO, and collaborate with other teams such as content, social media, and web development to ensure the website's optimization is aligned with overall marketing objectives. Additionally, they should have excellent communication and leadership skills to manage a team of SEO specialists.
Website Head to oversee the development and management of our company's online presence. As the Website Head, you will be responsible for leading a team of web developers, designers, and content creators to ensure our website is visually appealing, easy to navigate, and provides a seamless user experience.
Increase organic traffic to the company's website Improve website ranking for target keywords Enhance website content optimization to improve user experience and search engine performance. Develop and implement link building strategies to improve website authority Perform regular technical SEO audits and optimize website structure and metadata Manage and optimize local search listings for business locations Monitor and analyze website performance metrics and provide regular reporting and insights Research and stay current on search engine algorithm updates and industry trends Collaborate with other marketing teams to ensure SEO aligns with overall marketing objectives Develop and lead a team of SEO specialists, providing coaching, guidance, and professional development opportunities Develop and implement a strategic plan for the company's website that aligns with the overall business goals and objectives Manage a team of web developers, designers, and content creators to ensure the website is updated, optimized, and maintained Collaborate with other departments to ensure website content is accurate, relevant, and engaging for our target audience Monitor website analytics and make data-driven decisions to improve website performance and user experience Stay up-to-date with industry trends and best practices in website development, design, and user experience Oversee website security, including regularly updating software and ensuring the website is protected from cyber threats Manage website budget and vendor relationships to ensure cost-effective and efficient operations
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