General Manager - Sales - North India

We have an urgent opening for the role of GM - Sales to handle entire North Indian states in a company which is into manufacturing of food snacks & beverages.

Position:

General Manager - Sales

Location:

North India (HQ flexible within region)

Education:

Any graduate

Experience:

18+ years in B2C sales / GT (General Trade) sales of FMCG food & snacks products.

Role Overview:

The General Manager B2C Sales & GT will be responsible for leading and scaling the General Trade business across North India for the company's Food, Snacks & Beverage portfolio. This role owns revenue, distribution expansion, market penetration, team leadership, channel strategy, and execution excellence across traditional trade formats.

Key Responsibilities:

Sales Strategy & Business Growth

• Own end-to-end GT sales strategy for North India to drive revenue, market share, and profitability ...