Job Description
Your mission
The Brand Manager is responsible for leading the comprehensive marketing strategy for pharmaceutical and dermocosmetic lines, ensuring sustainable business growth and portfolio profitability.
Based on the brand strategy defined by the Global team, you will define the local strategic vision (tropicalization), manage the product lifecycle, and coordinate the execution of tactical plans with cross-functional teams, ensuring scientific, regulatory, and commercial coherence across all initiatives.
Key Responsibilities
1. Strategy and Brand Management
Design and lead the annual marketing plan for assigned brands, aligned with corporate objectives.
Analyze, define, and coordinate strategies for launches, repositioning, and portfolio expansion in coordination with cross-functional teams.
Identify growth opportunities through the analysis of the market, trends, and c...
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