Global GTM Programs Director

Global GTM Programs Director

Arrow ECS is seeking a Global GTM Programs Director漢> to define and execute go‑to‑market strategies that accelerate growth for our ECSheroes portfolio across EMEA and the US. This strategic role will lead the development of sales plays, orchestrate vendor partnerships, and drive internal and external enablement to deliver incremental revenue. Acting as a connector between vendors, sales, marketing, and partners, you will ensure Arrow ECS remains the trusted leader in delivering enterprise‑class solutions.

Responsibilities

• Develop a global ECS GTM framework with regional adaptations for EMEA and the US. Create repeatable sales plays aligned to Arrow ECS vendor solutions (e.g., Dell APEX, NetApp ONTAP, VMware Cloud Foundation), including messaging, ICP, triggers, and competitive positioning. Define land, expand, and cross‑sell motions for ECS offerings and adjacent technologies.
• Partner with strategic vendors (Dell, NetApp, VMware, HPE, IBM, Microsoft) to build joint value propositions and co‑selling programs. Manageencio MDF/JMF planning, proof‑of‑value initiatives, and co‑marketing campaigns, aligning Arrow ECS GTM priorities with vendor road‑maps, certifications, and incentive programs.
• Deliver role‑based enablement for internal sales teams and external partners (playbooks, pitch decks, demo flows, ROI tools). Launch certification programs and micro‑learning content to drive adoption, ensuring enablement assets are accessible and measurable through Arrow ECS platforms.
• Collaborate with marketing to execute integrated campaigns_Rect supporting ECS plays. Develop persona‑based messaging and industry‑specific use cases for key verticals (Financial Services, Manufacturing, Public Sector). Drive ABM strategies and leverage MDF for high‑impact demand generation.
• Establish KPIs for pipeline growth, win rates, attach rates, and enablement adoption. Implement dashboard reporting and cadence reviews for regional execution. Lead pilot‑to‑scale programs, incorporating feedback loops for continuous improvement.
• Provide leadership and direction to global sales and marketing teams, developing and implementing global business development objectives that integrate new technologies into our product portfolio.

Qualifications

• 10+ years in GTM leadership, solution marketing, or sales enablement within IT distribution, cloud, or enterprise solutions.
• Proven success in building and scaling sales plays across multiple regions.
• Strong experience in vendor management and MDF/JMF optimization.
• Expertise in channel ecosystems and partner‑led growth strategies.
• Exceptional communication skills with the ability to influence cross‑functional teams.
• Bachelor’s degree required; MBA preferred.

Work Arrangement

Fully Remote: must be able to travel to an Arrow office location as requested by Arrow leadership.

Benefits

• Medical, Dental, Vision Insurance
• 401k, with doctrines other contributions
• Short‑Term/Long‑Term Disability Insurance
• Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options
• Paid Time Off (including sick, holiday, vacation, etc.)
• Tuition Reimbursement
• Growth Opportunities
• And more!

Annual Hiring Range

$157,500.00 - $254,375.00

Actual compensation offer may vary based on location, work experience, education, and skill level. The pay ratio between base pay and target incentive (if applicable) will be finalized at offer.

Location

CA-AB-Alberta, Canada (Remote Employees)

Time Type

Full time

Job Category

Business Support

Sen(rotary)

Director

Employment Type

Full-time