Job Description

We run paid Google Ads campaigns driving traffic to our website.
We are getting leads and traffic, but almost no completed sales, while competitors in our space are performing well.
We are looking for an experienced PPC / Conversion / Funnel analyst to do a focused 30-minute audit using only the data we can provide.
= Data We Will Provide
Google Ads keyword/search term CSV exports
SimpleAnalytics traffic data
Internal sales / conversion data
We cannot provide Google Ads account access.
All analysis must be based on the exported data.
= What We Need
In a short session, we want you to:
Identify where conversions are breaking down
Spot poor-quality keywords / intent mismatches
Compare our funnel vs competitor best practice
Diagnose landing page / offer / trust / pricing issues
Highlight obvious waste or misalignment in spend
Explain clearly why traffic ≠ sales
Recommend the highest-impact fixes
This is a diagnostic job, not ongoing man...

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