Growth Manager

Job Title: Head of Growth (Marketing & Sales)
Company: Uncover Wellness
Reporting To: Founder / CEO
Location: Gurgaon (preferred) / multi-city exposure

Role Overview
Uncover Wellness is looking for a Head of Growth to drive customer acquisition and first-conversion–led revenue growth across clinics. This role will own the end-to-end growth funnel from lead generation to first treatment or package conversion .
The position focuses on efficient acquisition, performance marketing, and strong first conversion by tightly integrating marketing, inside sales, and on-ground clinic teams .
Note: This role does not own retention, repeat revenue, or long-term LTV programs. It is a hands-on execution role , not a pure strategy or brand role.

Scope of Ownership

• Lead Generation → Consultation → First Treatment / Package Conversion
• Repeat revenue, retention, and long-term LTV are outside the scope of this role.
  
  

Key Responsibilities
1. Growth & Revenue Ownership (First Conversion)

• Own topline growth from new customer acquisition
• Drive conversion funnels:
• Lead → Consultation
• Consultation → First Treatment / Package
• Build clinic-wise and city-wise monthly growth plans
• Ensure scalable, predictable growth aligned with unit economics
  

2. North Star Metrics Ownership
Own and track key growth metrics, including:

• Customer Acquisition Cost (CAC)
• Return on Ad Spend (ROAS)
• Conversion metrics:
• Lead → Consultation
• Consultation → Treatment
• Treatment → First-cycle package / upsell
  

Metrics must be tracked channel-wise, clinic-wise, and city-wise .

3. Marketing & Demand Generation

• Own performance marketing across:
• Meta (Facebook/Instagram)
• Google
• YouTube
• Affiliates / marketplaces
• Scale lead volume while maintaining CAC and ROAS discipline
• Collaborate with creative and brand teams on:
• Messaging
• Offers
• Creatives
• Landing pages
• Drive continuous experimentation and optimisation
  
  

4. Sales & Conversion Management

• Own inside sales, tele-consultation, and clinic-level conversion performance
• Improve:
• Lead response time
• Consultation show-up rates
• Consultation-to-treatment closure rates
• Define sales processes, scripts, incentives, and training frameworks
• Work closely with clinic managers and doctors to improve on-ground conversion
  
  

5. Funnels, CRM & Systems

• Own online and offline growth funnels
• Ensure strong CRM hygiene, including:
• Lead attribution
• Follow-ups
• Drop-off and leakage analysis
• Build dashboards for:
• Channel ROI
• Sales productivity
• Clinic-level conversion performance
• Partner with product and tech teams to improve automation and reduce leakage
  
  

6. Team Leadership & Execution

• Build and manage:
• Performance marketing teams or agencies
• Inside sales leadership
• Set clear KPIs, review cadences, and accountability frameworks
• Foster a numbers-driven, execution-focused growth culture
  
  

Requirements
Must-Have

• 4–8+ years of experience in growth, marketing, or revenue roles
• Strong experience across performance marketing and sales conversion
• Background in high-consideration consumer services (healthcare, beauty, fitness, retail, edtech, etc.)
• Strong analytical mindset with hands-on funnel and conversion metrics ownership
• Execution-first approach with high ownership
• Comfortable working closely with founders and cross-functional teams
  
  

Good to Have

• Experience in clinics, healthcare, beauty, or aesthetics
• Multi-city growth experience
• Built or scaled inside sales teams
• Experience working with product or tech teams
  
  

What Success Looks Like (6–12 Months)

• Predictable and scalable customer acquisition engine
• Improved CAC and ROAS across channels
• Higher conversion rates across the funnel
• A repeatable playbook for launching and scaling new clinics
• Strong accountability across marketing and sales teams
  
  

Why Join Uncover Wellness

• Direct exposure to the Founder and leadership team
• Opportunity to build the growth engine end-to-end
• High ownership and high impact role
• Fast-growing, tech-enabled wellness clinic brand