Head of Marketing - Hospitality / Restaurants (USA)

The Opportunity

A

Spanish hospitality group

, recognized for bringing

Spanish gastronomy to the U.S. market

, and currently in a strong phase of growth and consolidation, is seeking a

Head of Marketing

to lead and scale its entire marketing function in the United States. This is a

senior, strategic and hands-on position

, responsible for defining and executing the global marketing vision of the group, managing an internal team of approximately

5 marketing professionals

, and coordinating multiple

external agencies and partners

.

Key Responsibilities

Define and lead the

global marketing strategy

aligned with the group’s business objectives, expansion plans and brand positioning around

Spanish gastronomy

. Manage, mentor and develop the

internal marketing team

(approx. 5 people), fostering performance, ownership and collaboration. Coordinate and oversee

external agencies

(creative, digital, media, PR, influencers, performance marketing, etc.). Own the full

360º marketing scope

, including: Brand strategy and positioning Digital marketing (paid media, SEO, SEM, CRM, email marketing) Social media and content strategy PR, events and brand activations Influencer marketing and strategic partnerships Local store marketing and opening campaigns Drive

customer acquisition, retention and loyalty

across all channels and locations. Track performance through KPIs, dashboards and ROI analysis, optimizing budgets and campaigns on an ongoing basis. Work closely with Operations, Finance and Leadership to ensure marketing initiatives support commercial and operational goals. Guarantee brand consistency and excellence across all touchpoints, reinforcing the identity of

Spanish cuisine and culture

.

Profile Requirements

Proven experience as

Head of Marketing, Marketing Director or Senior Marketing Manager

, preferably within

hospitality, restaurant groups or lifestyle consumer brands

. Solid background in

restaurant / F&B marketing

is highly desirable. Bilingual or native-level English

is mandatory. Spanish is a strong plus. Strategic thinker with a

hands-on, execution-driven mindset

. Demonstrated leadership experience managing teams and multiple external agencies. Strong knowledge of

360º marketing

, both online and offline. High level of

dynamism, adaptability and energy

, comfortable in fast-paced, growth-oriented environments. Data-driven and business-oriented profile with strong analytical skills. Willingness and ability to

live and work in California, USA

.

What’s Offered

A

key leadership role

within a growing

Spanish hospitality group

expanding its presence in the U.S. High autonomy, visibility and real impact on brand and business growth. Responsibility for a full marketing department and top-tier external partners. Salary package according to experience

. Long-term career development in

California, USA

, within a solid and ambitious group.