Head of Sales

Work Mode:  Onsite Only (Full-Time, Office-Based)

Location:  Nikol, Ahmedabad, Gujarat

Role Overview

This is a command role.

Biizline is moving from early traction to scale, and this transition demands a battle-tested Sales Head  who can run an onsite sales war room, build muscle in daily execution, and convert raw activity into predictable revenue.

As Head of Sales , you own every rupee of revenue , every sales team output , and every conversion number . Your mandate is clear: build, manage, and scale a multi-layered onsite sales organisation and drive Biizline to ₹20L+ MRR and beyond  with discipline, control, and speed.

This is not a remote leadership role. This is a floor-leading, number-driven, execution-first position.

Core Mandate

• Build a high-velocity, onsite sales engine .
• Lead multiple sales layers with tight management control.
• Convert leads into predictable revenue at scale.
• Institutionalize sales discipline, cadence, and accountability.
  

Key Responsibilities Revenue Command & Accountability

• Own company-wide revenue targets with zero ambiguity.
• Break annual targets into monthly, weekly, and daily execution plans.
• Track MRR, ARPU, win rates, pipeline velocity, and churn with precision.
• Deliver accurate revenue forecasting to founders and investors.

Onsite Sales Organisation Leadership

• Build and lead a full-stack onsite sales team , including: Telecallers & Telesales Executives, Lead Generation Executives, BDA, BDE, BDM, Field Sales Executives
• Design clear role charters, KPIs, and escalation paths for each function.
• Run daily floor huddles, weekly reviews, and monthly performance audits.
• Enforce punctuality, activity discipline, call quality, and CRM compliance.

Sales Process & GTM Execution

• Design and institutionalise a repeatable GTM playbook  for Indian MSMEs.
• Standardise scripts, objection handling, demo structures, and closing frameworks.
• Optimise the full funnel: lead → qualification → demo → negotiation → close.
• Ensure zero lead leakage and tight follow-up discipline.

CRM, Data & Control Systems

• Own and enforce Zoho CRM  as the single source of truth.
• Ensure 100% activity logging, pipeline hygiene, and status accuracy.
• Build dashboards for real-time visibility into calls, demos, closures, and revenue.
• Use data to identify bottlenecks and drive corrective action immediately.

People Management & Performance Culture

• Hire aggressively but thoughtfully; fire decisively when standards are not met.
• Coach frontline managers and sales reps on execution, not theory.
• Build incentive structures aligned with revenue quality, not vanity metrics.
• Create a performance-first culture rooted in accountability and respect.

Field Sales & Enterprise Closures

• Personally lead and close strategic, high-value, and enterprise deals.
• Guide field sales teams on territory planning and regional execution.
• Build long-term relationships with key MSME accounts and partners.
• Act as the final authority in complex negotiations and pricing decisions.

Founder & Leadership Alignment

• Act as a true revenue partner to the founders.
• Translate vision into execution on the sales floor.
• Provide unfiltered ground reality from the market to leadership and product teams.

Required Experience & Qualifications

• 10–15+ years  of hands-on sales leadership experience.
• Proven success in B2B SaaS, Enterprise Tech, or MSME-focused platforms .
• Deep experience selling to Indian MSMEs  (manufacturers, distributors, wholesalers, traders).
• Demonstrated ability to build and manage large onsite sales teams .
• Strong command over SaaS metrics: MRR, ARPU, CAC, LTV, churn, pipeline velocity .
• Advanced hands-on experience with Zoho CRM  or similar CRMs.
• Strong operational rigour with the ability to run daily execution rhythms.
• Comfortable leading from the front, not from slides.

Non-Negotiables

• On-site presence is mandatory. No remote or hybrid.
• Strong people management and floor-control capability.
• Ability to operate under pressure with aggressive growth targets.
• Bias for execution over discussion.

What Success Looks Like in 12 Months

• ₹20L+ MRR achieved with predictable monthly growth.
• Fully structured, multi-layered sales organisation running independently.
• A clear second line of sales leadership developed.
• Sales becomes a competitive advantage, not a dependency.

Who This Role Is For

• This role is for leaders who thrive on the sales floor, respect numbers over narratives, and believe that discipline creates freedom.
• If you have built sales teams from scratch, scaled them under pressure, and want to leave a visible revenue footprint in an Indian SaaS company, Biizline offers that canvas.