Head of Sales (AI Video Studio)

About Times Internet

At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India's largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.

Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations.

As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.

We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level!

Designation-Head of Sales (AI Video Studio)

Role Summary

Times Internet is looking for a visionary Head of Sales to lead the commercial strategy for our AI Video Studio . As the powerhouse behind India's most iconic digital brands, we are moving beyond static content into the era of hyper-personalized, AI-generated media. You will be responsible for taking our proprietary Generative Video technology to market-enabling brands to create thousands of personalized video ads, localized news snippets, and interactive celebrity messages at the click of a button.

Key Responsibilities

1. Enterprise & Brand Partnerships

• Leverage the Times Ecosystem: Partner with the existing Times Internet sales engines (TIL Ads, Columbia) to cross-sell AI video solutions to India's top 500 advertisers.
• Direct Brand Sales: Target high-growth sectors (D2C, Fintech, EdTech, and Gaming) to integrate personalized video into their user acquisition and retention funnels.
• Consultative Selling: Move brands from "one-off" TVCs to "always-on" AI video campaigns that speak to users in their own language and context.

2. Strategic Product Commercialization

• Localization at Scale: Sell our "Language-Agnostic" capabilities, allowing national brands to instantly regionalize content for the diverse Indian market (Hindi, Tamil, Telugu, etc.).
• Performance Marketing Focus: Build the narrative around CPA (Cost Per Acquisition) reduction -showing brands how AI video outperforms static banners and generic video.
• Feedback Loop: Work closely with our internal AI Research teams to refine the platform based on the needs of India's biggest CMOs.

3. Leadership & Revenue Operations

• The "Zero-to-One" Playbook: Build the sales hierarchy, pricing models (per-video vs. subscription), and go-to-market strategy for the AI Studio division.
• Cross-functional Collaboration: Partner with editorial and product leads across TOI, ET, and Gaana to embed AI video into the core user experience.

Who You Are

• The Experience: 10-12 years in Digital Ad Sales, MarTech, or Media-Tech. You have a deep understanding of the Indian digital landscape.
• The Network: You have a "hot" list of contacts among CMOs and Agency Heads (GroupM, Publicis, Dentsu, etc.).
• The Tech-Fluent Closer: You understand Generative AI, Lip-Sync, and Digital Twins well enough to explain the ROI to a CEO and the integration process to a CTO.
• The Scaler: You have experience scaling a high-growth tech product within a large corporate matrix.

Why Times Internet?

• Unrivaled Reach: You aren't just selling to a small niche; you are selling a tech stack that can touch half of India's internet population.
• Innovation First: Work at the intersection of India's largest media house and cutting-edge Generative AI.
• Impact: Shape how million users consume video content daily.

Success Metrics

• Revenue Growth: Achievement of quarterly and annual sales targets for the AI Studio.
• Market Share: Establishing the Studio as the AI video partner for Indian enterprises.
• Innovation Adoption: Number of Times Internet internal brands successfully integrating AI video for audience engagement.