Imarticus Learning - Senior Performance Marketing Manager

<p>About The Role:<br/><br/>- We're looking for a data-driven Growth Manager to lead our end-to-end user acquisition, engagement, and retention initiatives.<br/><br/>- The ideal candidate combines analytical rigor with creative experimentation to drive measurable business growth across digital channels.<br/><br/> Key Responsibilities:<br/><br/> Growth Strategy & Planning:<br/><br/>- Develop and execute full-funnel growth strategies across paid, organic, and lifecycle channels.<br/><br/>- Identify and prioritize growth opportunities through data analysis, user insights, and market research.<br/><br/>- Own growth metrics: CAC, LTV, ROAS, retention rate, and funnel conversion.<br/><br/> Performance Marketing:<br/><br/>- Manage paid campaigns across Google, Meta, LinkedIn, and other key channels.<br/><br/>- Optimize campaigns for ROI and lead quality throug...