Industry Lead - Bfsi

Context Why BFSI Why Now The BFSI Banking Financial Services and Insurance vertical is one of the most strategically important growth areas for AppsFlyer in the APAC region With the acceleration of FinTech InsurTech and digital-first financial services across markets like India SEA and China BFSI brands are redefining customer acquisition engagement and retention through mobile-first strategies As financial institutions double down on marketing efficiency regulatory adaptation and real-time measurement the need for tailored insights benchmarks and industry-specific narratives is higher than ever This role plays a key part in deepening AppsFlyer s consultative partnership with the BFSI ecosystem - helping us guide key clients shape our GTM strategy and capture upside across a high-potential vertical About the Role The Industry Lead - BFSI will serve as AppsFlyer s subject matter expert in the BFSI vertical across APAC with a focus on India This is a senior-...