Job Description
The Industry Manager provides leadership in strategic and tactical marketing (market penetration, segmentation, and effective market tools and launch packages) and platform/product definition for Avient's products and positioning. This individual is a thought leader who performs independently and has demonstrated the ability to effectively interact and influence peers and the next level up in organizations (Avient and Customer).
Essential Duties & Responsibilities
Engagement of customers and the business leveraging key tools such as situational assessment (external market dynamics and Internal capabilities), business performance and growth plans, customers and competitors assessments, portfolio Lifecycle, price position, market sizing and key performance indicators.
Track and measure key market trends, competitive position, and delivery on specialization strategy.
Monitors business results. Initiates and updates Strategic Plan in con...
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