Job Description
Key Responsibilities:
- Influencer Strategy & Selection :
- Identify, research, and vet potential influencers across platforms, aligning with brand goals and audience segments.
- Partnership Development & Negotiation :
- Lead influencer outreach, build partnerships, negotiate contracts, and finalize deliverables to ensure mutually beneficial collaborations.
- Campaign Execution & Management :
- Oversee and ensure smooth execution of influencer campaigns—from onboarding to content delivery and post-campaign analysis.
- Relationship Management :
- Develop and maintain long-term relationships with influencers and creator networks to foster trust and loyalty.
- Performance Monitoring & Analytics :
- Track and monitor live campaigns, ensuring deliverables are met and performance metrics are in line with KPIs. Compile reports, engagement data, and campaign insights.
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