Job Description

  • Opportunity to lead the entire International arm of the business unit
  • Opportunity to grow with a fast growing, consumer focused personal care brand
  • About Our Client

    Our client is a fast growing, D2C Personal care Company

    Job Description

    1. Business Ownership:

  • Own the P&L for the USA market - revenue, margins, growth targets
  • Develop and execute the go-to-market strategy tailored for the audience


  • 2. eCommerce & Marketplace Management:

  • Manage and grow D2C (Shopify/Brand Website) & online marketplaces (Amazon US, , , etc.)
  • Ensure seamless cataloging, pricing, listing optimization, and SEO performance


  • 3. Marketing & Growth:

  • Partner with performance marketing teams to plan and execute campaigns on Meta, Google, TikTok, etc.
  • Drive influencer and affiliate collaborations specific to the audience
  • Leverage CRM, retargeting, and loyalty programs to improve repeat purchases


  • 4. Cross-functional Collaboration:

  • Work with Product, Operations, Design, and Customer Service teams to localize offerings and experience
  • Coordinate with logistics & 3PL partners for smooth international fulfillment


  • 5. Consumer Insights & Trends:

  • Monitor competitive landscape, consumer preferences, and category trends
  • Use data and insights to improve product-market fit and campaign effectiveness


  • 6. Compliance & Regulatory:

  • Ensure product, packaging, and marketing claims comply with FDA & US regulatory standards
  • Work with legal consultants for trademark/IP/labeling guidelines
  • The Successful Applicant

  • 5-8 years of experience in managing international D2C businesses, with 2-3+ years focused on the USA market
  • Experience in color cosmetics, skincare, or personal care categories is essential
  • Strong analytical and commercial acumen with a growth mindset
  • Proficiency in eCommerce tools (Shopify, Amazon Seller Central, GA4, Klaviyo, etc.)
  • Understanding of cross-border logistics, customs, and local fulfillment models
  • Ability to think both strategically and execute hands-on
  • Apply for this Position

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