Job Description
Job Title : Sales lead- (Startup)
Experience : 6+ years
Location: Bangalore
WFO- 5 days
Immediate Joiners are preferred
Own net-new revenue across India’s startup ecosystem by acquiring new logos and closing AWS-centric services deals (migration, modernization, data/AI, DevOps, managed services). Lead full-cycle sales, co-sell with AWS, and build a predictable pipeline from Seed to Series C+.
Role summary
• Drive new-logo acquisition for startups across India’s hubs, selling cloud migration, app modernization, data platforms/AI, and managed services on AWS.
• Build and convert pipeline through targeted outbound, events, and partner motions; own ARR/gross margin targets with disciplined forecasting.
• Orchestrate co-build, co-market, and co-sell with hyperscaler startup teams; leverage programs, funding, and marketplace transactions where applicable.
Key responsibilities
• Territory and pipeline
o Define a startup-focused territory plan by stage, vertical, and geography; maintain 3–4x coverage with rigorous CRM hygiene.
o Execute multi-channel prospecting (founder/CTO outreach, VCs/accelerators, events, communities) and qualify with concise discovery.
• Sales execution
o Run full-cycle deals: discovery, value hypothesis, solution shaping with architects, proposals, commercials, negotiation, close.
o Tailor offers to startup stage and runway (POCs, phased modernization, success criteria, funding alignment) to reduce time-to-value.
• Alliance motions
o Co-sell with startup-focused cloud teams; align to programs/funding and build joint account plans.
o Engage solutions, technical, and marketing resources to accelerate adoption and de-risk technical decisions.
• GTM and enablement
o Package repeatable plays (migration fast-starts, data platform accelerators, GenAI pilots, DevOps managed services) with case-led narratives.
o Run campaigns, founder roundtables, and follow-ups from startup events; publish success stories and references.
• Governance
o Hold weekly pipeline reviews, track stage conversions, and run quarterly business reviews; maintain accurate forecasting in CRM.
Required experience
• 6–10 years in cloud/services sales with 3+ years selling to startups or SaaS/B2B tech in India, with consistent new-logo acquisition.
• Proven wins in AWS-centric services (migration, modernization, data/AI, DevOps, managed services) and measured quota attainment.
• Hands-on co-sell with hyperscalers and familiarity with partner programs, funding mechanisms, and marketplace motions.
Skills and competencies
• Founder/CXO engagement: business cases, ROI and time-to-value framing, and investor-aware narratives.
• Prospecting excellence: account research, persona mapping, personalized outreach, and multi-threading across stakeholders.
• Sales rigor: BANT-light discovery, competitive positioning, commercial modeling, and principled negotiation.
Nice to have
• AWS Cloud Practitioner certification; exposure to GenAI and data platform deals.
• Experience with startup communities, accelerators, and marketplace-led transactions.
KPIs
• Net-new ARR/gross margin and bookings; new logos per quarter.
• Pipeline coverage, stage conversion, sales cycle time, average deal size, and win rate.
• Co-sell influenced revenue and utilization of partner programs/funding.
• Forecast accuracy and CRM hygiene.
Sample day-to-day
• Outbound to curated founder/CTO lists; discovery calls aligned to triggers (migration needs, funding rounds, product launches).
• Proposal workshops with solution architects and delivery; weekly syncs on co-sell motions and events.
• Pipeline and forecast reviews; top-pursuit deal strategy; follow-ups from meetups and community sessions.
Reporting
• Reports to Head of Sales; collaborates closely with Solution Architecture and Delivery.
. Skillset Required: Startup sales, Net-new logo acquisition, AWS services sales, Cloud migration (AWS), Data platforms & AI, DevOps services, Startup GTM experience, POC / pilot deals, ARR ownership, Azure, GCP, Outbound prospecting, Full sales cycle ownership
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