Leads Generation Specialist

Lead Generation Specialist

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Responsibilities

• Source qualified leads through LinkedIn, email, referrals, and other online channels based on the company’s buyer persona.
• Identify new business opportunities, track prospect timelines, decision‑makers, and intent signals.
• Maintain accurate records of interactions, qualifications, and opportunities in the company CRM.
• Conduct outreach via email, calls, and chats to engage leads and secure appointments.
• Schedule, confirm, and follow up on meetings with potential clients.
• Create, localize, and manage branded email marketing campaigns in alignment with company goals.
• Develop email templates and edit layouts based on client branding.
• Set up, test, and deploy newsletters and camp...