Manager, Digital Marketing Strategy

About the role:

We are seeking a Manager, Strategy - Digital Marketing to join our team. The successful candidate will be responsible for the planning, execution, and optimization of client campaigns across various digital channels. He/She will be responsible for carving out the growth strategy for our client partners and ensuring the best-in-class execution.

Job Responsibilities

• Strategize the digital marketing campaigns across all the paid channels like Google AdWords, Facebook, Instagram, amazon ads, etc
• Understanding of the key KPIs mainly CAC, LTV, Retention, ROAS, etc for different verticals of business, and ensuring the same understanding is passed on to his/her team
• Ahead of the curve execution on ever-evolving advertisement product suite, based on channels as mentioned earlier
• Hypothesize and experiment with the insights from the campaign performance data, identify trends, and make re...