Manager, Digital Marketing - Strategy

Description:

We are seeking a strategic, consultative Digital Marketing Strategist to help shape the future of our digital marketing services. In this role, you will define and lead integrated digital strategies across client engagements and internal initiatives, directly influencing how we position and execute digital marketing in a rapidly evolving landscape.

Responsibilities:

• Develop comprehensive, end-to-end digital marketing strategies aligned with business and campaign objectives
• Design, refine, and optimize omnichannel customer journeys across web, email, mobile, social, and paid channels to drive engagement, conversion, and retention
• Translate marketing goals into actionable campaign strategies using data, insights, and performance trends to ensure measurable impact
• Define KPIs, create reporting frameworks, and track performance to evaluate the effectiveness of campaigns and c...