Manager - Marketing

Job description

Job Summary

Responsible for content development and devising outbound marketing plan to drive visibility and stimulate demand for products, that include crafting of core messaging pillar and product positioning.

Key Responsibilities

• Manage and oversee the implementation of strategic marketing plan that differentiates the products in the market. The marketing activities may include content development, distribution of content, integrated customer marketing program and new leads generation campaigns.
• Oversee the development of promotions, and all marketing communications to meet the objectives.
• Develop marketing plan and customer engagement strategy to build product visibility and seek opportunity to generate new leads.
• Work with Project Management and Sales Management function to gather relevant data and feedback, and conduct periodic product analysis and optimize as needed.
• Evaluate market ...