Manager - Programmatic Buying

We are looking for Account Manager for Programmatic Buying - Mumbai

Relevant Experience: 2 to 6 Years

Roles & Responsibilities

• Build digital marketing roadmap & proposals involving DV360 for clients which includes awareness & acquisition campaigns, remarketing campaigns, app installs and video branding, etc.
• Experience of managing App Campaigns on DV360 while optimizing for reach/install/conversion. Also having experience of linking App Analytics platform to DV360
• Creating different ad tags/ floodlight tags in CM / DV360 for tracking campaign conversions, audience activity and integration of different platforms to import / export audiences and conversions
• Collaborating with other internal teams to get implementation of tracking mechanism completed
• Perform client account management responsibilities associated with display/ TrueView/ video/ search campaigns by structuring campaigns, IOs, Line I...