Job Description
Work Location: Hyderabad
Role Overview
The Marketing Analyst will support marketing and growth teams by building market intelligence insights, and providing data-driven operational support to campaigns and go-to-market initiatives.
Key Responsibilities
Customer Intelligence
Role Overview
The Marketing Analyst will support marketing and growth teams by building market intelligence insights, and providing data-driven operational support to campaigns and go-to-market initiatives.
Key Responsibilities
Customer Intelligence
- Analyze customer data, engagement patterns, and campaign performance to generate actionable insights.
- Create customer intelligence reports covering behavior, needs, pain points, and buying signals.
- Support account-based marketing through customer segmentation and profiling.
- Research industries, competitors, and market trends to produce periodic market intelligence reports.
- Track industry developments, competitor positioning, pricing, and GTM strategies.
- Identify whitespace opportunities and emerging demand signals.
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