Marketing Associate Director, Pain Program

Overview

The Marketing Associate Director for the Acute Pain team in Canada is responsible for understanding the Canadian market landscape, developing and implementing strategic and tactical plans to support the goals of the brand/portfolio, and measuring the success of these initiatives. This role is critical in driving the successful launch and commercialization of Vertex's innovative acute pain therapies, ensuring alignment with the company's mission to improve patient outcomes.

Key Responsibilities

• Collaborate with the Canadian, global and US Pain brand/teams to shape the brand strategy, segment the Canadian market, develop messaging, and support the launch of new segments, including potential label expansions.
• Lead the development and execution of strategic and tactical marketing plans for the assigned product, ensuring alignment with business objectives and market needs.
• Partner with the Canadian external communications ...