Marketing & Communication Executive

Role Summary The incumbent is responsible to define, improve, update and execute a marketing and communication plan dedicated to each of our business segment. Role and Responsibilities Responsible for the production and management of all marketing communications materials, digital marketing and brand awareness as well as related exhibitions and events. Management of all Print/POS and Direct Mail campaigns, working in close liaison with the sales and project team regarding format, design, production, fulfilment, data and distribution. Develop an annual marketing plan in conjunction with the sales departments. (This should detail the years activity to meet agreed company objectives) Budget management. To deliver all marketing activity within the agreed budget To achieve frequent, timely and positive media coverage across all available media To managing the entire product line life cycle from strategic planning to tactical activities To conduct market research in order to identify ...