Job Description
This is Mid to Night Shift (supporting EMEA region) & WFH until notice (tagged in Shaw, Mandaluyong site)
The Analyst, Market Ops will be responsible for EMEA’s setup, execution, and optimization of marketing campaigns, ensuring seamless operations within Marketo and automation platforms within company’s tech stack. This role will focus on assisting campaign production to ensure that our campaigns are running efficiently and effectively.
What You’ll Be Doing:
- Design, build, execute marketing campaigns using Marketo (or any other campaign management tool), including email campaigns, landing pages, forms, and automated workflows.
- Liaise with global campaign operations to ensure integrity in reporting, segmentation, data management, and process development.
- Implement A/B testing strategies to optimize email performance and campaign elements.
- Monitor and analyse campaign performance metrics, providing insights and recommen...
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