Marketing Lead - Medical Devices

are looking for a creative and execution-driven Marketing Lead Events to own and scale our global events and podcast marketing initiatives.<br/><br/>This role has end-to-end ownership of physical and virtual eventsfrom strategy and planning to execution, lead generation, and ROI tracking.<br/><br/>You will play a key role in driving brand visibility, audience engagement, and measurable business impact across multiple countries, leveraging AI tools for smarter promotion, engagement, and analytics.<br/><br/><b>Key Own and manage the complete events calendar (trade shows, webinars, workshops, symposiums, exhibitions).</p><p><br/>- Plan and execute events aligned with marketing and sales objectives.</p><p><br/>- Build and manage the companys podcast program (guests, content, recording, distribution).</p><p><br/>- Develop annual event budgets and track ROI per event.</p><p><br/>- Conceptualize event agendas, campaigns, and messaging for products & services.</p><p><br/>- Engage KOLs, partners, and associations for co-hosted or sponsored events.</p><p><br/>- Negotiate vendor contracts, sponsorships, and booth setups for major global expos (MEDICA, FIME, AOICON, ISHACON, etc.</p><p><br/>- Manage pre-event, on-site, and post-event execution end-to-end.</p><p><br/>- Leverage AI tools for email campaigns, social promotions, attendee targeting, and analytics.</p><p><br/>- Collaborate with Content, Design, Social Media, Website, SEO, and Supply Chain teams.</p><p><br/>- Oversee lead capture, CRM workflows, and post-event follow-ups.</p><p><br/>- Track KPIs: attendance, leads, CPL, conversions, and ROI.</p><p><br/>- Deliver detailed post-event reports and continuously optimize formats and partnerships.<br/><br/><b>Skills & Proven experience in B2B event marketing (medical, tech, or healthcare preferred).</p><p><br/>- Strong understanding of lead funnel management & event-to-sales integration.</p><p><br/>- Excellent vendor management, negotiation, and multitasking skills.</p><p><br/>- Data-driven mindset with strong ROI and performance tracking ability.</p><p><br/>- Creative, detail-oriented, and execution-focused.</p><p><br/>- Hands-on experience using AI tools for marketing, content, and analytics.</p><br/></p> (ref:iimjobs.com)