Marketing Manager, Content

Position: Content Marketing Manager

Location: Global One, Eastwood, Libis Quezon City

Work setup & shift: Hybrid-Onsite/Dayshift

Main Activities and Responsibilities

• Develop and execute a comprehensive content marketing strategy aligned with the Marketing objectives, focusing on lead quality and conversion speed.
• Create, manage, and optimise high‑quality, engaging content (e.g., posts, educational, success stories, case studies, website copy, social media content, email campaigns) tailored to different stages of the buyer's journey.
• Collaborate with subject matter experts, design teams, and other Marketing functions to produce relevant and impactful content.
• Ensure all content is SEO‑optimised and aligned with brand voice, style, and messaging guidelines.
• Analyse content performance using relevant metrics and data analytics tools (e.g., Google Analytics) to identify areas for i...