Job Description
Description
·Ensuring that TA's short and long-term strategies are defined through effective segmentation, market and IQVIA analysis and follow-up of short and middle-term trends and development in TA in a manner to maximize the sales figures and profit margins of the TA brands through their life cycle. Structuring these strategies to ensure growth that is profitable and consistent with AZTR business plans and commercial approaches.
·Directing his/her team while planning the strategic marketing and operational plans and activities to provide maximum support in implementing the planned strategy and reaching the targeted sales figures.
·Ensuring that the defined short and middle-term sales and market share growth targets are reached for the therapeutic areas in his/her responsibility and meanwhile working in synergy to provide maximum benefit to the other therapeutic areas in AZTR.
·Assuming the leadership of the Brand Team created with the parti...
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