Job Description
- Leads and supervises a team of Brand Officers and Marketing Specialists in achieving departmental goals and deliverables.
- Engages, motivates, and develops team members by assigning meaningful tasks aligned with overall business objectives.
- Ensures team alignment with the Companys Vision, Mission, Core Values, and Strategic Goals.
Brand Management
- Develops and executes annual marketing strategies and programs in coordination with Sales and Merchandising teams.
- Monitors and analyzes industry trends, customer insights, and competitor activities to develop relevant and timely marketingsolutions.
- Oversees budget allocation and ensures that all marketing activities are executed within approved budget limits.
- Leads the preparation and presentation of marketing plans to senior management.
- Generates marketing reports to evaluate effectiveness and sales conversion.
- Tracks brand performance, ...
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