Marketing Manager

This role is for one of the Weekday's clients
Salary range: Rs 200000 - Rs 600000 (ie INR 2-6 LPA)
Min Experience: 1 years
Location: Pune
JobType: full-time
The Marketing Manager will lead end-to-end marketing initiatives across both online and offline channels. This role focuses on driving brand visibility, executing integrated campaigns, managing field and digital marketing efforts, and ensuring consistent brand presence across all customer touchpoints.
Requirements
Key Responsibilities
1. Marketing Strategy & Planning
- Develop and execute integrated marketing strategies across digital and offline platforms
- Conduct market research, customer insights, and competitor analysis
- Create and manage monthly and quarterly marketing plans and calendars
2. Online Marketing
- Plan, execute, and optimize digital marketing campaigns across platforms such as Google Ads, Meta Ads, YouTube, and other digital channels
- Manage social media presence across...