Job Description
-Job description
**Marketing Plan & Effectiveness Manager**
**Role purpose**
This role is part of the Marketing Function Management team, which plays a crucial role in ensuring that a consistent operating framework and process is used to formulate, agree, optimise, prioritise and evaluate plans for execution. This includes the definition and management of the appropriate financial resources required for effective delivery. It also works closely with the business to ensure budgets are deployed effectively and are clearly measured.
The function focuses on understanding Retail and Wholesale customers and products to provide planning support to strengthen the HSBC brand, support the drive for revenue and increase customer value and satisfaction in order to meet agreed targets and objectives at both a regional and market level.
Develop and implements processes to ensure efficient operation within a well governed and controlled environment.
Lead and deliver reporting for se...
**Marketing Plan & Effectiveness Manager**
**Role purpose**
This role is part of the Marketing Function Management team, which plays a crucial role in ensuring that a consistent operating framework and process is used to formulate, agree, optimise, prioritise and evaluate plans for execution. This includes the definition and management of the appropriate financial resources required for effective delivery. It also works closely with the business to ensure budgets are deployed effectively and are clearly measured.
The function focuses on understanding Retail and Wholesale customers and products to provide planning support to strengthen the HSBC brand, support the drive for revenue and increase customer value and satisfaction in order to meet agreed targets and objectives at both a regional and market level.
Develop and implements processes to ensure efficient operation within a well governed and controlled environment.
Lead and deliver reporting for se...
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