Job Description

Job Description:
We are seeking a results-driven and creative Marketing Specialist to join our team. The ideal candidate will be responsible for developing, executing, and optimizing marketing strategies to increase brand awareness, generate leads, and drive customer engagement.



Key Responsibilities:



Develop and implement marketing campaigns across digital and traditional channels



Manage social media accounts, email marketing, and content creation



Conduct market research to identify trends, customer needs, and competitive landscape



Collaborate with sales and product teams to align marketing strategies



Monitor and report on the effectiveness of marketing efforts using analytics tools



Manage marketing budgets and ensure ROI on campaigns





Requirements:



Bachelor's degree in Marketing, Communications, or a related field



Proven experience in marketing or related roles



Strong understanding of digital marketing, including SEO, PPC, email, and social media



Excellent written and verbal communication skills



Creative thinker with strong project management abilities





Nice to Have:



Experience with tools like Google Analytics, or Canva



Graphic design or video editing skills

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