Job Description
Overview
Our Client is a fast-growing consumer-focused eCommerce business operating in the US market. They specialize in scaling digital-first brands through performance-driven marketing strategies, data analysis, and full-funnel growth initiatives.
Job DescriptionWe are looking for a Marketing Specialist with strong hands-on experience in paid media and lifecycle marketing to manage, optimize, and scale performance marketing efforts. This role is ideal for a data-driven marketer with experience in eCommerce who can manage paid advertising channels, email marketing automation, and reporting across the full customer journey.
Responsibilities- Manage and optimize paid advertising campaigns across Google Ads, Meta (Facebook & Instagram), and TikTok.
- Execute full-funnel marketing strategies focused on acquisition, retargeting, and conversion.
- Monitor and optimize ROAS, CPA, and overall campaign performance.
- Set up, manag...
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